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Kleenex to rebrand ‘mansize' tissues after gender complaints

28 days ago   |   By WGN TV

LONDON - Kleenex will re-brand its “Mansize” tissues after consumers complained the name was sexist - touching off a social media conversation about what's in a name.
The company behind Kleenex, Kimberly-Clark, said Thursday that the product, which is sold only in the U.K., will now be called “Kleenex Extra Large.” Packages for the tissues describe them as “confidently strong” and “comfortingly soft.”
Kimberly-Clark told Britain's Daily Telegraph that it in “no way suggests” that being both soft and strong was “an exclusively masculine trait, nor do we believe that the Mansize branding...
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Kleenex to rebrand ‘mansize' tissues after gender complaints

Kleenex to rebrand ‘mansize' tissues after gender complaints

28 days ago   |   By WMUR

Kleenex maker Kimberly-Clark says it will rebrand its “Mansize” tissues after consumers complained the name was sexist.
Read more ...

 

Kleenex to rebrand 'mansize' tissues after gender complaints

28 days ago   |   By ABC News

Kleenex says it will re-brand its "Mansize" tissues in Britain after consumers complained the name was sexist.
Read more ...

 


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