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TikTok politics: Candidates turn to it 'for better or worse'

4 monthes ago   |   By My Sanantonio

Wade Herring didn't know the teenage voter who approached him at a restaurant over the weekend. But she knew Herring, a Democrat running for Congress in Georgia, from his campaign videos on TikTok.
To Herring, a 63-year-old Savannah attorney, it was proof of TikTok's precision-guided ability to reach young voters - the very reason why he and candidates from both parties have eagerly embraced the platform ahead of the 2022 midterm elections.
“A year and a half ago, I thought it was just dancing videos,” Herring said of TikTok. Young voters, he added, “aren't watching CNN, or MSNBC or Fox...
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