What you need to know
Twitter has rebranded Twitter Media to Twitter Create.
The new direction will serve professional content creators on the platform.
That includes writers, podcasters, gaming, and nonprofits.
Twitter Media is shifting its focus.
Twitter has rebranded its media page as it shifts its focus toward the creator economy.
In a blog post on the company's website, Twitter has announced that Twitter Media has been rebranded to Twitter Create. Twitter Create will serve as "the destination that helps professional content creators get the most out of Twitter."
Notice anything different around here? Twitter Media is now Twitter Create. Same great content, with a brand new look. pic.twitter.com/elwXkijn3s - Twitter Create May 24, 2022
The company said that it made the change in order to "create a better experience for you and serve a broader range of audiences." Some of that broader range includes creators like writers, podcasters, gaming, and nonprofits.
So what's changed? First up,...
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